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Hinge is testing a cheaper subscription plan as users increasingly express frustration with paying for dating apps. The information was reported by TechCrunch.
Dating app Hinge is testing a cheaper subscription plan. The move comes as users grow increasingly frustrated with having to pay for dating apps.
The information was reported by TechCrunch. The available details do not specify the price of the new plan, the features it would include, or the markets where it is being tested.
The test indicates that Hinge is considering a change to its subscription model at a time when users are becoming more dissatisfied with paying for similar services. It is not clear whether the cheaper plan will be rolled out more broadly or remain limited to a testing period.
The test may signal a possible shift in Hinge’s subscription approach as dissatisfaction with paid dating apps grows.
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